{"id":1902,"date":"2026-04-17T15:38:41","date_gmt":"2026-04-17T15:38:41","guid":{"rendered":"https:\/\/aidaenriquez.com\/?p=1902"},"modified":"2026-04-20T21:29:38","modified_gmt":"2026-04-20T21:29:38","slug":"ameth","status":"publish","type":"post","link":"https:\/\/aidaenriquez.com\/es\/ameth\/","title":{"rendered":"Ameth"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1902\" class=\"elementor elementor-1902\" 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data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d08621 e-con e-atomic-element e-flexbox-base project-info-div-main \" data-id=\"7d08621\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"7d08621\" data-e-type=\"e-flexbox\" data-id=\"7d08621\">\n    <div class=\"elementor-element elementor-element-d6d88fd e-con e-atomic-element e-div-block-base pidm-inner-div \" data-id=\"d6d88fd\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"d6d88fd\" data-e-type=\"e-div-block\" data-id=\"d6d88fd\">\n    \t\t\t<p class=\"subheading-projects e-paragraph-base\" data-interaction-id=\"12d47f6\" data-e-type=\"widget\" data-id=\"12d47f6\" ><strong id=\"e-mo1rwxjc-x7oam6s\">ABOUT THE CLIENT<\/strong><\/p>\n\t\t\t\t\t<p class=\"p-projects e-paragraph-base\" data-interaction-id=\"12ba16a\" data-e-type=\"widget\" data-id=\"12ba16a\">Ameth is a luxury hospitality project in Cabo San Lucas, located just 100 meters from the marina. Conceived as a contemporary lifestyle experience, the project required a stronger identity aligned with its architectural vision and surroundings.<\/p>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-b2f1426 e-con e-atomic-element e-div-block-base pidm-inner-div \" data-id=\"b2f1426\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"b2f1426\" data-e-type=\"e-div-block\" data-id=\"b2f1426\">\n    \t\t\t<p class=\"subheading-projects e-paragraph-base\" data-interaction-id=\"ff3de43\" data-e-type=\"widget\" data-id=\"ff3de43\" ><strong>KEYWORDS<\/strong><\/p>\n\t\t\t\t\t<p class=\"p-projects e-paragraph-base\" data-interaction-id=\"988d9b6\" data-e-type=\"widget\" data-id=\"988d9b6\">Brand Redesign \/ Monogram \/ Luxury Hospitality \/ Marina Lifestyle \/ Interior Design \/ Web Design \/ 360 Project<br><\/p>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-ed8fde1 e-flex e-con-boxed e-con e-parent\" data-id=\"ed8fde1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-52c0549 e-con-full e-flex e-con e-child\" data-id=\"52c0549\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6328f2 pin-pinterest elementor-widget elementor-widget-image\" data-id=\"e6328f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:5,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;laptop&quot;,&quot;tablet_extra&quot;,&quot;tablet&quot;,&quot;mobile_extra&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"ameth 1\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjIyNywidXJsIjoiaHR0cHM6XC9cL2FpZGFlbnJpcXVlei5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9hbWV0aC0xLndlYnAifQ%3D%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" data-src=\"https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1.webp\" data-srcset=\"https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1.webp 1600w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-300x203.webp 300w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-1024x691.webp 1024w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-768x518.webp 768w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-1536x1037.webp 1536w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-18x12.webp 18w\" width=\"1600\" height=\"1080\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-full size-full wp-image-2227 lazyload\" alt=\"\"  sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><noscript><img decoding=\"async\" width=\"1600\" height=\"1080\" src=\"https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1.webp\" class=\"attachment-full size-full wp-image-2227\" alt=\"\" srcset=\"https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1.webp 1600w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-300x203.webp 300w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-1024x691.webp 1024w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-768x518.webp 768w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-1536x1037.webp 1536w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/ameth-1-18x12.webp 18w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"><\/noscript>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e024070 e-con e-atomic-element e-flexbox-base project-info-div-main \" data-id=\"e024070\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"e024070\" data-e-type=\"e-flexbox\" data-id=\"e024070\">\n    <div class=\"elementor-element elementor-element-c4ada3b e-con e-atomic-element e-div-block-base pidm-inner-div \" data-id=\"c4ada3b\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"c4ada3b\" data-e-type=\"e-div-block\" data-id=\"c4ada3b\">\n    \t\t\t<p class=\"subheading-projects e-paragraph-base\" data-interaction-id=\"c0ec0c3\" data-e-type=\"widget\" data-id=\"c0ec0c3\" ><strong>THE OBJECTIVE<\/strong><\/p>\n\t\t\t\t\t<p class=\"p-projects e-paragraph-base\" data-interaction-id=\"c400ef6\" data-e-type=\"widget\" data-id=\"c400ef6\">To create a cohesive and elevated identity through a 360\u00b0 approach, connecting brand, space, and experience. The challenge was to build a distinctive visual language that reflects sophistication, location, and lifestyle.<br><\/p>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-55d4125 e-con e-atomic-element e-div-block-base pidm-inner-div \" data-id=\"55d4125\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"55d4125\" data-e-type=\"e-div-block\" data-id=\"55d4125\">\n    \t\t\t<p class=\"subheading-projects e-paragraph-base\" data-interaction-id=\"7b3f1fc\" data-e-type=\"widget\" data-id=\"7b3f1fc\" ><strong>THE SOLUTION<\/strong><\/p>\n\t\t\t\t\t<p class=\"p-projects e-paragraph-base\" data-interaction-id=\"38838bb\" data-e-type=\"widget\" data-id=\"38838bb\">We developed a full redesign, starting with the evolution of the logo and the creation of a distinctive monogram, integrating a star into the letter \u201cA\u201d as a subtle reference to its proximity to the marina.<br><br>This identity was extended into the website and interior design, creating a seamless and consistent experience across all touchpoints. The result is a refined, contemporary project fully aligned with its context.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-6e68cba project-gallery-grid-main e-flex e-con-boxed e-con e-parent\" data-id=\"6e68cba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-58c554e e-con-full project-gallery-wrapper e-flex e-con e-child\" data-id=\"58c554e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdcae3e pgg-img-t1 pin-pinterest elementor-widget elementor-widget-image\" data-id=\"fdcae3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/AE_AMETH_03-1.webp\" data-elementor-open-lightbox=\"yes\" 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data-srcset=\"https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/AE_AMETH_04-1.webp 1595w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/AE_AMETH_04-1-300x202.webp 300w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/AE_AMETH_04-1-1024x691.webp 1024w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/AE_AMETH_04-1-768x518.webp 768w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/AE_AMETH_04-1-1536x1036.webp 1536w, https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/AE_AMETH_04-1-18x12.webp 18w\" width=\"1595\" height=\"1076\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-full size-full wp-image-1907 lazyload\" alt=\"\"  sizes=\"(max-width: 1595px) 100vw, 1595px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1595\" height=\"1076\" src=\"https:\/\/aidaenriquez.com\/wp-content\/uploads\/2026\/04\/AE_AMETH_04-1.webp\" class=\"attachment-full 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sizes=\"(max-width: 1595px) 100vw, 1595px\"><\/noscript>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>ABOUT THE CLIENT Ameth is a luxury hospitality project in Cabo San Lucas, located just 100 meters from the marina. Conceived as a contemporary lifestyle experience, the project required a stronger identity aligned with its architectural vision and surroundings. KEYWORDS Brand Redesign \/ Monogram \/ Luxury Hospitality \/ Marina Lifestyle \/ Interior Design \/ Web [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1903,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[15,19,18],"class_list":["post-1902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-portfolio","tag-brand-identity","tag-interior-design","tag-web-design"],"_links":{"self":[{"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/posts\/1902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/comments?post=1902"}],"version-history":[{"count":0,"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/posts\/1902\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/media\/1903"}],"wp:attachment":[{"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/media?parent=1902"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/categories?post=1902"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aidaenriquez.com\/es\/wp-json\/wp\/v2\/tags?post=1902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}